Does any one have a strategic business plan for sales reps to acquire new accounts?

Question by Nor : I am looking for a plan that would give income rep a great direction on how to acquire new busienss and grow their business. I’m quite positive someone out there can help. Thank you in advance!

Answer by John :

If it were that easy, the opening you interviewed for would never have existed. You are where you are because the last mortal could not do it; however, that mortal probably never got to the place you are today.

Before you can adopt an opportunity to increase your sales, you need to evaluate the effectiveness of your product. Satisfaction sells and the ideal indication of this is in your renewals or multiple contracts. If you don’t have repeat clients then your company study won’t come up when your contacts are travel the fairways with their associates.

In most cases, they don’t renew because of you; they renew because of your product and service. A good begin for this a directory of annual income meeting dates. Even though this might be a high pressure time, it is a good opportunity to become part of your customer’s service base.

In tough times, a good way to penetrate your market is through networking, and current contacts are the ideal network. Don’t hesitate to go back to them for referrals. With an established relationship, the economy is a good intro into why you are calling. Rather than a cold call, you would like to work a warm lead and any contact could easily relate to this. You could also leave a voice mail with your email address during non-business hours. This would give them an opportunity to think about your request without pressure.

Still, the ideal advice is also the simplest. Call, call, call. If you find a reason to be on the phone when others find excuses not to, you will do well. Good Luck.